LED poster boards are among today’s top outdoor advertising LED display screen tools. They are bright, bold, and impossible to miss. Not every LED screen is created equal, however, and choosing the right one makes a huge impact on whether or not you’re able to convey your message. So, here is a straightforward guide on what you need to look for in your advertisement space.
7 Factors to Selecting LED Poster Display
Inspect the Picture Quality
Let’s begin with just how crisp the screen appears. This is based on the pixel pitch. Essentially, the distance between every light point (pixel). The smaller the gap, the sharper the image. For use outside, a gap size of P6 up to P10 typically works perfectly. Just consider people’s distance from the screen when making a decision.
It Must Be Bright Enough
Because it’s going outside, it must be visible even during daytime. Opt for something with at least 5,000 nits of brightness. That way, your advertisement will still be seen when the sun’s out.
Make Sure That It Can Withstand the Weather
Exterior setups have to withstand rain, dust, and heat. Find screens that are waterproof and dustproof (IP65 is a minimum rating). A solid construction equates to less trouble with fixing things and more time for running your campaign.
Saving on Electricity
Large LED screens do require a lot of electricity. Try using ones that are energy-efficient and include smart features to conserve electricity. It’s more planet-friendly and wallet-friendly.
Consider Size and Layout
Check out where you’re going to put the screen. Don’t block windows or walkways. Measure your area and find a size that’s just right. Also, decide on a wall-mounted or portable display based on what is best for you.
Easy to Update
Opt for screens with WiFi, USB, or HDMI support. Changing content will become a lot simpler. Even some allow you to update remotely through a content management system (CMS).
Don’t Forget Support
Stay with companies that provide a sound guarantee and solid customer support. You will save yourself a lot of hassle if things go awry.
Wrap-Up
Selecting the right outdoor advertising LED display screen is not difficult if you know what you are looking for. Go for image quality, brightness, robustness, power consumption, and control reliability. Have those right, and you are going to end up with a display that really grabs people’s attention.
